Digital Marketing

Long gone are the days of marketing from Mad Men. The future undeniably lies with digital marketing – but it’s a confusing industry, right? Well, why not let us take the hassle out of marketing your product or service?

Firmscapes has mastered the art of digital marketing, whether you’re just looking for some friendly advice without “creative jargon,” or you’re looking to get your marketing campaign off the ground.

We know that every business is different and your business deserves its own marketing strategy. That’s why none of our digital marketing services conform to a one size fits all approach. Instead, we tailor your digital marketing strategy to your business by allowing you to pick and choose the services you need. We similarly understand that it’s your business and you want to be involved in any new marketing strategies – which is why we pride ourselves on stellar communication throughout.

Digital marketing isn’t an amateur job, so why should you hire amateurs? Get in touch today to find out how your business can take full advantage of our various digital marketing services.

SEO (Search Engine Optimisation)

SEO (Search Engine Optimisation)

SEO is one of those terms you hear often, but never quite understand. It’s a piece of marketing jargon often chucked around by advertising executives in order to confuse their customers and persuade them to cough up more money than is completely necessary. Luckily, Firmscapes isn’t like that. We provide clear cut SEO services without the jargon, designed to help your business grow, not bankrupt it.

Our dedicated search engine optimisation team creates organic campaigns that are designed to drive search traffic to your website. This is achieved through the publishing of high quality content, that says what search engines want to hear. We don’t use generic content that’s stuffed with keywords. Instead, we hand craft content that’s unique to your niche and business.

Our SEO service is perfect if your business isn’t performing as well as it should be doing online. We’ll help you increase your traffic, and keep it that way.

Content Marketing

So you’ve created a great product, but you don’t know the first thing about marketing it. Don’t worry. That’s where our team of digital marketing experts come in, to provide you with the complete marketing service that your new product deserves – allowing you to reap the rewards of your great idea.

Our marketing strategists will work carefully to select the best strategy for marketing your product or service, before working with the rest of the team to bring that marketing strategy to life. That could include better marketing your website, creating targeted social media ads, or even email marketing. But the best bit is, our content marketing service is tailored to your business and what it needs.

When it comes to digital marketing, there’s no one size fits all solution, and that’s something we understand. Instead, we work tirelessly to ensure the right solution is applied to your product or service, allowing it to reach its full potential.

Online Advertising

Online Advertising

You’ve likely seen major platforms like Google and Facebook offering targeted advertising for your business or product. And these are highly effective tools, but only when used properly. Thankfully, we’re well versed in getting the most out of “pay per click” advertising providers, as they’re commonly known.

Such providers – which include search engines and social media platforms – offer a number of clicks for your budget. We can help you get the most out of those clicks. Working with your budget in mind, we’ll tailor a marketing campaign designed to target the exact demographic that your product is best suited to. In doing so, we’ll ensure you get the absolute most bang for your buck.

Firmscapes is a certified Google AdWords provider, meaning we work with Google to get you the best deal on your marketing campaign. We also work regularly with social media platforms including Facebook and Twitter. So it’s safe to say that with just a few bucks, we’ll be able to get your product trending.

Public Relations

Sometimes, you can have all the fancy modern marketing techniques in the world, but what your business really needs is good PR management. And what really good PR management requires is really good PR experts. Luckily, Firmscapes’ PRCA accredited PR specialists are the best at what we do.

We’ll work closely with you to get your message to the ears you want to hear it. You’ll be able to take advantage of our large network of contacts in a variety of different niches, and see your brand name mentioned by some of the biggest publications on the planet.

Whether it’s constructing press releases, or building your own network on contacts, we can take the hassle out of public relations with our all-inclusive PR service.

Social Media Marketing

The power of social media can’t be understated, and at Firmscapes, that’s something we understand. However, we also understand how difficult it is to get your message across in such a crowded online space.

Whether you’re looking to set up a new social media presence or bolster your existing connections, we’re here to help. We understand what it takes to attract followers to your social media pages and turn those followers into customers. We’re also experts when it comes to crafting social media posts that pop. This can be a long-term basis, or we can even help you get to grips with managing your social media accounts in order to continue reaping the rewards long into the future.

We work with a range of popular social media providers, including household names such as Facebook, and Twitter. We’re also well versed in dealing with some of the more professional networks, including LinkedIn and Pinterest. With that in mind, no matter who you’re looking to speak to, we can help you do it.

Email Marketing

Despite the rise in popularity of social media platforms, it would be foolish to ignore the power of email marketing. When it comes to making a purchase, many potential customers still peruse their inbox. However, those inboxes are often cluttered, making it extremely difficult for your message to stand out.

Our email marketing services allow you to connect with your customers and potential customers to sell a product or service that’s bespoke to them. We specialise in crafting email marketing campaigns that will stand out in your customer’s inbox and crucially, don’t take up too much of their precious time.

It doesn’t matter what you’re looking for in the field of email marketing, we can provide it. Whether you’re looking to establish a base for your email marketing messages, or already have that foundation and just want to craft a solid campaign that sells, we’ll help you achieve it. We do this by working with a range of well-known platforms, including Mailchimp and Dot Mailer

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